Home » Burmese Shoppers Perception for Burmese Gems and Jewelry Products - Generalities of Studies, Related Concepts and Theories, Theorethical Framework, Research Methodology, Data Analysis by Nan Kain
Burmese Shoppers Perception for Burmese Gems and Jewelry Products - Generalities of Studies, Related Concepts and Theories, Theorethical Framework, Research Methodology, Data Analysis Nan Kain

Burmese Shoppers Perception for Burmese Gems and Jewelry Products - Generalities of Studies, Related Concepts and Theories, Theorethical Framework, Research Methodology, Data Analysis

Nan Kain

Published
ISBN :
Paperback
129 pages
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 About the Book 

Perception of customers is important for successful business. Because the success of the firm bases on its ability to attract and maintain customers to buy goods or services at prices and give profits to the company. Consumer perception is the way ofMorePerception of customers is important for successful business. Because the success of the firm bases on its ability to attract and maintain customers to buy goods or services at prices and give profits to the company. Consumer perception is the way of consumers and potential consumers view a firm and its products or services. Therefore, it is obvious that consumer behavior is influenced by consumer perception. Consequently, consumer perception directly...